Comparison: 2022 Genesis G70 vs BMW 4 Series

Genesis vs BMW After 4,000 kilometres of testing

After 4,000 total kilometres at the wheels of both the BMW M440i and Genesis G70 Sport , several key similarities and differences became apparent as they often do in long-distance, back-to-back testing.

As two of the freshest new products in the luxury sport scene today, I wanted to put this pair in front of perspective shoppers once again — this time, with a focus on the key differences and similarities between the two. Is the BMW worth the extra spend? How does the G70 stack up? Let’s look at the key reasons to spend — or save — your money, when deciding between one or the other.

My top-shelf Genesis G70 Sport tester offered up a 368-horsepower engine, new-for-2022 features and styling, and came in at $59,000, delivered to your door.

My tested M440i, complete with over $14,000 in optional equipment upgrades focused on advanced driving assistance, upgraded sporting equipment, and enhanced high-tech feature touches, clocked in at $79,550 — a cool $20,550 more than the G70.

Let’s look at where these machines are the most different, the most similar, and where I levelled my main praises and complaints of each. These observations come from a long-distance, primarily highway-driving route, and I hope they’ll help you to either question or confirm your purchase decision if you’re considering one or both machines.

Though both machines are engineered to put a smile on the face of enthusiast drivers, they’re also both at home on the open highway for hours on end.

Of the pair, the G70 Sport delivered the more comfortable and quieter highway ride on my watch.

Specifically, the G70 better resists road and tire noise caused by some highway surfaces, and does a better job of smoothing out vibrations through its body and steering, more of the time. Drivers and occupants get a smoother and quieter experience, more of the time.

The differences are relatively slight, but remain significant. Enthusiast drivers likely won’t mind the higher levels of feedback in the M440i, though if highway ride comfort is a priority, I think you’ll find the G70 a better pick.

Both of my testers offer advanced technology to help inspire driver confidence and satisfy the shopper’s demand for the latest and greatest safety equipment.